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Intrinsic is a forward-thinking fitness, health, and wellness brand that empowers individuals to unlock their fullest potential. The brand identity, built on clean lines and powerful forms, speaks to a community driven by self-improvement, connecting deeply with both seasoned athletes and wellness newcomers.
Project Scope:
— Logo Design
— Merch

Logo Design
The logo design embodies a dynamic fusion of athletic precision and futuristic edge, blending the iconic simplicity of Nike with the sleek, bold energy reminiscent of Blade Runner. This modern aesthetic captures Intrinsic's core values—strength, innovation, and resilience—while projecting an aspirational and inclusive vibe.



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